Surrounded by football fans and cameras, Taylor Swift kissed on the field with boyfriend Travis Kelce after the American football star won his second consecutive Super Bowl victory, the BBC reports.
Millions of Americans had tuned in for the championship game, which also shone a spotlight on Swift's closely followed romance with Kelce, who is a defensive back for the Kansas City Chiefs.
Their embrace after the Chiefs' win over the San Francisco Fortininers was a cinematic end to a football season in which Swift and her new boyfriend often took center stage.
The singer, who is currently in the midst of her billion-dollar "Eras" tour, has been a regular at Kelce's games since his first NFL appearance in September.
Together, the two megastars have become a cultural powerhouse, inspiring memes, endless tabloid posts and themed merchandise.
According to some, the love affair apparently seemed too good to be true, and right-wing critics spun conspiracy theories on the subject of Swift and Kelce.
Some people even claimed their relationship was part of a plot to rig the championship game in order to help U.S. President Joe Biden, who is a Democrat, get elected.
Donald Trump stepped in, saying it would be "disloyal" of Swift to endorse Joe Biden because Trump had previously signed a law making it easier for artists to make money when their songs are streamed.
"Plus I like her boyfriend Travis", he added in a post on his social network.
The music superstar's presence is an undeniable benefit to the league. She was filmed chatting with NFL commissioner Roger Goodell.
"Everything she touches is being watched by people," he said at his annual press conference. "We consider ourselves fortunate and welcome that," Goodell added.
Swift's huge fan base has drawn an even bigger audience to American sports. /BGNES