Young designers are creating beautiful, comfortable and sustainable clothes around the world. These new creatives are the driving force that is bringing ethical fashion to life, and their goal is that it will soon become the guiding rule throughout the industry.
A team from BGNES and Cantarelli flew to Italy to rock the stands at Milano Unica 2024 in search of answers to whether the personal fashion consultant will tackle the eternal question of "what to wear today", whether we are getting carried away with "fast fashion" and how the fashion business can be "ethical".
Quintin Scup is a fashion designer from Antwerp, Belgium.
"Ethical fashion is certainly better than fast fashion. We need to move away from this overproductive system - it's very important for the whole industry," he told BGNES.
"Personal fashion consultants can be part of that process. Education is a very important part of moving to a more sustainable and enduring industry," Quintin noted.
His advice to clients is to be aware of the process of making clothes and also the materials they are made of.
"Sometimes people forget the whole process behind making quality clothes. Unfortunately, the industry is still opaque. When buying clothes, be aware of what type of materials you are buying and what it means for the manufacturing side, but also for the future of the environment," the fashion designer emphasized. /BGNES